Roma Malkist Keju Manis
Keju Manis Launch Campaign
Media Drive

Inject our brand message and usage in popular talent search program for teen through integrated execution. Tailormade promos up to on in air itself

TASK & OBJECTIVE

  • Connecting the brand with teens through The Voice Indonesia by visible inside the program and also support by digital activation of The Voice Indonesia¬†
  • Uplifting brand image from previous target audience into teen
  • Strengthen brand position within target audience and against competitors

Improve brand awarenss and visibility. Wide spread of trial and sampling